Our Creative Journey
From a small studio in Perth to Australia's leading digital creativity platform – discover the milestones that shaped our mission to unlock creative potential in every artist.
The Creative Spark
Sarah Chen, a digital artist frustrated by the lack of accessible drawing education, founded tryvelomaxi in a converted warehouse space in East Perth. What started as weekend workshops for local artists quickly grew into something much bigger when we realized how many people were hungry for proper digital art instruction.
- First 50 students enrolled in basic digital drawing courses
- Developed signature teaching methodology combining traditional art principles with digital tools
- Established partnerships with three local art schools
- Created our first online tutorial series
The Vision Behind tryvelomaxi
Back in 2019, finding quality digital art education meant expensive university courses or scattered YouTube tutorials. Sarah had spent years perfecting her craft through trial and error, and she knew there had to be a better way. The idea was simple but powerful – create a structured learning environment where creativity could flourish without the usual barriers of cost, location, or intimidating academic requirements.
Digital Transformation
The pandemic pushed us to completely reimagine how we delivered creative education. Instead of just moving classes online, we built an entirely new platform that made learning more interactive and community-driven than our physical workshops had ever been.
Platform Launch
Our custom learning management system went live in March 2021, featuring real-time feedback tools and peer collaboration spaces.
Community Growth
What surprised us most was how students formed genuine connections. Study groups, critique sessions, and collaborative projects became the norm.
- Monthly virtual gallery exhibitions
- Peer mentorship program launched
- Student artwork featured in local exhibitions
- First annual tryvelomaxi Creative Awards
National Recognition
By 2023, we'd grown from serving Perth to having students across Australia. Recognition from the Australian Design Council and partnerships with major creative software companies validated what we'd been building – a new standard for creative education.
- Australian Creative Education Excellence Award recipient
- 12,000+ students across all Australian states and territories
- Partnership agreements with Adobe, Wacom, and Procreate
- Launch of professional development programs for working artists
- First tryvelomaxi graduate hired by Pixar Animation Studios
Looking Forward to 2026
We're not just expanding – we're evolving. The creative industry is changing rapidly, and we're committed to staying ahead of those changes while maintaining the personal touch that makes tryvelomaxi special.
- Launch of AI-assisted creativity courses that enhance rather than replace human artistic skills
- Opening of physical maker spaces in Melbourne and Sydney by late 2025
- International expansion starting with New Zealand and Southeast Asia
- Development of industry-specific programs for gaming, film, and advertising
- Scholarship program supporting 500 underprivileged students annually
The People Behind the Platform
Our team combines decades of creative industry experience with genuine passion for education. We're artists, educators, and innovators who believe creativity should be accessible to everyone.
Sarah Chen
Founder & Creative Director
Former concept artist for major game studios, Sarah brings 15 years of industry experience to curriculum design. She still teaches our advanced digital painting masterclass every month.
Marcus Thompson
Head of Student Experience
With a background in educational psychology and digital media, Marcus ensures every student finds their creative path. He's particularly passionate about making art education inclusive and accessible.
What Drives Us Forward
Creative Excellence
We believe everyone has unique creative potential. Our role is to provide the tools, techniques, and encouragement needed to unlock that potential and develop it into genuine skill.
Community Connection
Learning happens best in community. We foster environments where students support each other, share knowledge, and grow together as artists and individuals.
Innovation with Purpose
We embrace new technologies and methods, but only when they genuinely improve the learning experience. Innovation for its own sake isn't our goal – meaningful progress is.
Accessible Excellence
Quality education shouldn't be a luxury. We work continuously to make our programs accessible to learners from all backgrounds while maintaining the highest educational standards.